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Concept of Development
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The importance of Marketing and Distribution Management is being more and more widely recognized. In order to meet the growing needs of Taiwan businesses and organizations, which are looking for professionals with the right mix of skills that will give their companies a competitive edge, Marketing and Distribution Management is one of the newest and fastest rising departments in the College of Management.

 


The Department of Marketing and Distribution Management was established in the year 2002 by then department chair Professor Arno Chien. The main goal of the department is to prepare students for advanced study and for entry-level professional management positions. In order to achieve this goal, the department has invited local and international professors with experience in the area of Marketing and Distribution Management to join this teaching field.

 


Course offerings focus primarily on professional trainings in the areas of marketing and distribution management.

 



Goals for Future Development
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Design and implement a professional practical training curriculum

Establish a Professional Marketing and DistributionResearchCenter

Cultivate students’ life-long learning orientation

Integrate quality teaching into the developing department academic research mode

 

 
40721 台中市西屯區僑光路100號 TEL:+886-4-27016855 EXT 2192
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